SCENT’S FOR SMALL AND LARGE
Your first impression with a customer will go a long way in defining their perception of your brand. A positive initial experience will build trust, credibility, and create a lasting impression on your customers. Introducing a pleasant fragrance will welcome your customers, activate their senses, and invite them to stay longer and spend more.
Scent marketing is creating an association between your brand and a specific scent you chose to represent it. Ready to get started? We can help.
FRAGRANCE FOR YOUR
Your first impression with a customer will go a long way in defining their perception of your brand. A positive initial experience will build trust, credibility, and create a lasting impression on your customers. Scent marketing is creating an association between your brand and a specific scent you chose to represent it. Ready to get started? We can help.
Each year, more companies are introducing a scenting strategy to connect with their customers on a deeper level.
If you are looking for a more modern take on connecting with customers, a scent marketing strategy can make all the difference.
Each year, more companies are introducing a scenting strategy into stores and other venues featuring their product lines and services. Department stores and retail environments catering to both female and male customers are deliberately and strategically placing scent diffusers with unique fragrances where marketers believe they will have the most influence over their client’s intent to buy.
79% OF OUR DAILY EMOTIONSare predicated on what we smell.
59% OF CUSTOMERS would spend more money in a place that was pleasantly scented.
WHAT WE KNOW
The sense of smell helps influence your customer’s mood, persuading them to consider your business over competitors. Phoenicia Essence understands the incredible benefits of a scent marketing strategy, and our products will help you successfully implement it.
Places that are scented are perceived as higher-end and more luxurious.
From small to large businesses, scent marketing and branding are key factors in growing revenue, customer retention, and brand awareness. Our collection of fragrances and commercial diffusers offers various options to fit your needs.
Are you ready to enhance your business with scent marketing?
THE HALO EFFECT
The perception of your business is based on more than just visuals. Why is that? It turns out, the answer lies in a phenomenon known as “the halo effect.”
In short, the Halo Effect describes a person’s cognitive bias toward something or someone based on a single trait. In terms of business, this means people are likely to perceive the value of your product or service based on other, unrelated traits or factors.
The best way to incorporate fragrances is through commercial scent diffusers. There are a variety of options, from mini diffusers when power outlets are not available to lightweight dispensers that allow the scent to flow through vents. We have diffusers to fit any size business.
Aroma scent marketing should expand to every aspect of your business leaving a lasting impression on your client/customer.
AT PHOENICIA ESSENCE, WE VALUE OUR PARTNERSHIPS, WHETHER IT IS A MEMBER OF OUR SUPPLY CHAIN OR AN END-USER CUSTOMER.
Our fragrances are manufactured in the USA, ensuring they are made with the highest quality of ingredients and are subject to stringent quality assurance laws. We place great emphasis on transparency and operate using the highest of ethical standards, seeking to preserve both our local and global economies.
Our raw materials are sourced from renewable and sustainable sources using fair-trade standards and are never tested on animals.
HUMANS CAN REMEMBER
HUMANS CAN REMEMBER
of what we touch
of what we hear
of what we see
of what we smell
*study carried out at Rockefeller University 2010
Check out our articles to learn more about how scent marketing can benefit any type of business.