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As we move into a new year, it’s worth acknowledging how your favorite citrus, floral or woody notes could offer more benefits than just a pleasing scent. Shape your day and emotions by utilizing different scents for each activity. STRESS Essential oils like jasmine, chamomile, lavender, rosemary, pine, and sage have been shown to decrease nervous energy and activate a […]

Are you looking to bring the holiday spirit into your home? Do you want to bring a little more joy of the season into your heart? We’ve got the best holiday home fragrances for your festive season.

Are you looking to improve the marketing strategy for your hospitality business? With the world of marketing constantly changing, it's important that you keep trying new and innovative marketing tactics to keep your business on top.

As prospective tenants are touring your community, the right smell can provide a sense of comfort, joy, or relaxation — ultimately affecting their decision-making.

Your home staging is complete. The floors are spotless, furniture is meticulously arranged, and natural light pours in through the open blinds, illuminating the ever-desirable open floorplan. Everything seems perfect for prospective buyers — but is it?

Cleanliness is a vitally important factor when indicating the quality of a hospital and the overall experience that patients have.

Brand rivalry is forcing new challenges in marketing strategies to win over the consumer at a deeper and more personal level.

Your first impression with a customer will go a long way in defining their perception of your brand. Now more than ever, businesses must instill feelings of cleanliness when customers walk through the door.

According to Advertising Age, scent marketing is now exploding as the next frontier in advertising and branding across an array of industries.

Modern Scent Marketing has quickly become a viable business marketing strategy across a vast array of industries. It can subtly influence consumer moods and purchase intent.